Matt On Scripps Financial News | How AI Is Rewriting the Rules of Banking—and What It Means for the Next Generation
AI is revolutionizing banking from chatbots to credit scoring. GENERATION AI author Matt Britton explains how consumers can benefit while protecting privacy in the digital finance era.
As artificial intelligence becomes more embedded in daily life, industries once thought to be immune to rapid disruption—like banking—are being transformed in real time. In a recent interview with Scripps News, Generation AI author and Suzy CEO Matt Britton broke down how AI is reshaping the financial landscape, why privacy concerns are rising, and what this means for Generation Alpha—the first generation to grow up in an AI-powered world.
This moment is more than a tech milestone. It’s a cultural inflection point. Let’s unpack what was covered—and what you need to know.
The AI Revolution Is Already at Your Bank
AI isn’t on its way to the financial world. It’s already here.
Modern banks and fintech platforms are deploying AI in ways most customers don’t even realize. Chatbots handle account inquiries. AI scans your creditworthiness. Algorithms predict fraud, personalize offers, and even help customers plan their financial futures.
As Britton put it in his interview with Scripps:
“Consumers are trading privacy for convenience. They’re uploading mortgage data, investment statements, bank history—all to get a smarter personal finance experience.
This trade-off is creating a new reality: financial institutions know more about us than ever before—and we’re letting them, because the tools are powerful, easy, and efficient.
Why Privacy Is the New Currency
The price of AI-powered convenience? Data. Lots of it.
From a consumer perspective, AI introduces new questions:
Who owns the data I provide to my bank’s AI?
How secure is it from breaches or misuse?
Can it be used to discriminate or exclude me from services?
According to Britton, these aren’t theoretical concerns. As more consumers feed sensitive personal and financial data into AI systems—either directly through apps or passively through their behavior—they’re creating a massive digital footprint. For Generation Alpha, that footprint starts before they can even read or write.
The challenge? Most people aren’t reading the terms. They’re not questioning how AI decisions are made. And they’re trusting invisible systems to make financial recommendations with potentially major implications.
Can AI Get It Wrong? Absolutely.
One of the most common misconceptions about AI is that it’s somehow immune to error or bias. But in reality, AI can make just as many bad decisions as a human—just faster.
Britton draws a direct comparison:
“Your wealth manager might recommend a stock because their daughter mentioned it at breakfast. That’s bias. AI systems can be just as biased—only they use historical data that might be flawed or discriminatory.”
This is particularly relevant when it comes to AI-based credit scoring, loan approvals, or investment strategies. If the underlying data contains biasracial, gender-based, or economic—the AI can reinforce those inequalities at scale.
What’s the solution?
According to Britton, it starts with education and self-advocacy. Consumers need to understand how AI tools work and cross-check the information they’re being given. He recommends tools like ChatGPT, Claude, or Perplexity AI as ways to get fast, accessible second opinions.
The End of the Bank Branch?
One of the most disruptive effects of AI is the decline of brick-and-mortar banking. Why drive to a branch when you can deposit a check via photo, speak to a chatbot 24/7, or apply for a loan in 5 minutes?
Britton calls this the “unwind of physical banking infrastructure.” And he’s right. The traditional bank—with its tellers, desks, and pens on chains—is quickly becoming obsolete.
In its place? Neobanks like Chime and SoFi, born in the mobile era and built without the burden of physical real estate. These AI-native platforms operate lean, pass savings onto consumers, and appeal to Gen Z and Gen Alpha by default.
It’s not just cost-efficiency driving the shift—it’s culture. Young consumers don’t want to go to the bank. They expect the bank to come to them—on their phone, through their AI assistant, whenever they need it.
Generation Alpha: AI-Native Financial Consumers
What makes this moment especially critical is the emergence of Generation Alpha—kids born from 2010 through 2025. This is the first generation being raised in a world where AI isn’t a novelty. It’s an assumption.
They will:
Never write a physical check.
Never call customer service and wait on hold.
Never step foot in a bank unless absolutely required.
Instead, they will ask their AI agent to manage their money, optimize their credit score, and maybe even choose their investments.
As Britton points out, the implications of this shift are profound. Financial education must evolve. Regulation must adapt. And brands must rethink what trust, transparency, and relevance look like in an AI-first economy.
The Future of Financial Jobs—and the Workforce at Large
So what happens to the people?
Bank tellers. Loan officers. Customer service agents. These jobs are already being phased out—or radically transformed—by automation. AI is reducing headcount, yes. But it’s also creating new types of roles: AI auditors, data ethicists, prompt engineers, and digital financial coaches.
Britton is clear-eyed about the transition:
“80% of the jobs that will exist in 2030 haven’t been invented yet.”
For today’s workforce, this means reskilling is no longer optional. For tomorrow’s (aka Generation Alpha), it means education systems must prepare kids to thrive in a world of co-bots—not co-workers.
Final Takeaways for Consumers, Parents, and Policymakers
The Scripps interview distilled a complex, fast-moving topic into a simple message: AI in finance is here—and we all need to catch up.
For Consumers:
Use AI, but question it.
Learn how your data is being used.
Don’t outsource judgment to a machine—augment it.
For Parents:
Teach your kids how AI works.
Emphasize critical thinking, not just financial literacy.
Remember: your child’s first financial advisor may be an algorithm.
For Policymakers:
Regulate transparency in AI financial decision-making.
Address algorithmic bias head-on.
Treat data privacy as a fundamental right, not a feature.
What’s Next?
As AI continues to shape the future of finance, Generation Alpha will grow up with new expectations—more personalization, less friction, and smarter tools. But that same future will demand greater responsibility from everyone: consumers, institutions, regulators, and educators.
AI isn’t just changing how we bank. It’s changing how we live, learn, and trust.
CNBC Interview On Generation AI At CEO Summit
In a powerful new conversation with CNBC’s Morgan Brennan, Matt Britton pulls back the curtain on a generation that’s already rewriting the rules—before they’ve even hit the workforce. Generation Alpha, born after 2010, is the first to grow up in AI-native households. Their toys talk back, their schoolwork is AI-assisted, and their expectations of brands, education, and work are unlike anything we’ve seen before.
In a high-impact conversation with CNBC’s Morgan Brennan, Generation AI author Matt Britton makes one thing clear: the AI-native generation isn’t coming—they’re already here. Generation Alpha (born 2010–2025) is the first cohort raised from birth with artificial intelligence not as a tool, but as a constant, invisible co-pilot in their lives.
This moment isn’t just about new tech. It’s about a total reset of how we think about work, learning, and human potential. Below are some of the core ideas Matt explores in both the interview—and the Generation AI book.
What You Need to Know About Generation Alpha
80% of Their Future Jobs Don’t Exist Yet
By 2030, most of today’s job titles will be obsolete or radically redefined. Britton warns: careers built on repeatable knowledge are vulnerable. The winners will be problem solvers, artists, and creators who can harness AI—not compete with it .
Education Is Running on Outdated Code
Gen Alpha is being taught like it’s 1995—textbooks, memorization, standardized tests. Meanwhile, they’re using AI tools to write essays and answer questions faster than their teachers can grade them. “Facts are free,” Britton argues. “The future belongs to those who can think critically, not just recall information” .
Skills That Will Survive the Disruption
Britton’s guidance is sharp: go deep into art or science. Everything in the middle—marketing generalists, middle managers, financial analysts—is being automated. AI won’t replace creative, strategic thinkers. But it will replace people doing things that can be learned by a machine .
He Built His Own AI Doctor. You Can Too.
In the book, Britton describes building a personal AI health assistant that analyzes his MRIs, lab reports, and even suggests follow-up appointments—no coding skills required. That’s not the future. That’s now .
Short-Term Pain. Long-Term Progress.
AI will hit the job market hard—especially for white-collar roles. But it’s also the greatest productivity unlock since the internet. Britton’s take: this wave will be brutal for the unprepared and explosive for those ready to reinvent .
Matt Britton on L.A.’s Spectrum News 1: Why Gen Alpha + AI Is the Biggest Shift in Parenting, Learning, and Humanity
In a new interview on Spectrum News 1 Los Angeles, bestselling author and Suzy CEO Matt Britton joined the conversation to break down how AI is fundamentally changing family dynamics, early education, and the mental development of Generation Alpha—the first generation to grow up with AI in the home.
In a new interview on Spectrum News 1 Los Angeles, bestselling author and Suzy CEO Matt Britton joined the conversation to break down how AI is fundamentally changing family dynamics, early education, and the mental development of Generation Alpha—the first generation to grow up with AI in the home.
“Gen Alpha will never know a world without AI. That changes how their brains will be wired—and how they’ll relate to the world around them,” Britton explained.
Parenting in the Age of AI: Opportunity + Risk
As AI tools like ChatGPT and Suno become as common in homes as tablets and TVs, parents are asking the right questions: How much AI is too much? What’s safe? What’s helpful?
Britton offered a balanced take:
“Parents can use AI creatively—to make songs, coloring books, or educational games. But there needs to be a clear boundary between helpful interaction and unchecked dependence.”
He encouraged families to use AI to unlock creativity and curiosity, not shortcut learning. At the same time, he warned of the real risks if parents hand over too much agency to chatbots and automation—especially without understanding the privacy concerns and psychological implications.
AI Relationships: When Technology Starts to Feel Human
Britton didn’t shy away from the darker edge of AI’s potential. As he noted on Spectrum News:
“For the first time, kids can interact with tech like they do with humans. That opens the door to real relationships with machines—sometimes even emotional ones.”
He cited a tragic real-world case of a young person who formed an unhealthy connection with an AI chatbot—leading to devastating consequences. The warning is clear: AI isn’t neutral. It’s persuasive. And parents need to stay involved, aware, and ahead of the curve.
Education Needs to Catch Up Fast
One of Britton’s strongest points: our education system is still built around a model that no longer matches reality.
“We still teach kids to memorize and regurgitate facts. But AI has devalued the knowledge economy. What matters now is creativity, problem solving, and critical thinking.
Britton argued that Gen Alpha’s future success won’t hinge on how well they memorize state capitals, but on how well they think, question, and innovate.
What Parents Should Do Now
Here are three immediate takeaways from Britton’s Spectrum News 1 interview:
Introduce AI early—but intentionally. Use it as a collaborative tool, not a replacement for attention, learning, or parenting.
Watch the relationship. If your child talks to AI more than they talk to friends or family, it’s time to reassess.
Push schools to evolve. The education system won’t change on its own. Parents and educators need to demand curriculum that prepares kids for an AI-powered world.
Matt Britton’s new book, Generation AI: How Gen Alpha + the Age of AI Will Change Everything, is now a national bestseller—and essential reading for any parent, educator, or innovator trying to keep up with this moment of massive cultural transformation.