Matt On Scripps Financial News | How AI Is Rewriting the Rules of Banking—and What It Means for the Next Generation

As artificial intelligence becomes more embedded in daily life, industries once thought to be immune to rapid disruption—like banking—are being transformed in real time. In a recent interview with Scripps News, Generation AI author and Suzy CEO Matt Britton broke down how AI is reshaping the financial landscape, why privacy concerns are rising, and what this means for Generation Alpha—the first generation to grow up in an AI-powered world.

This moment is more than a tech milestone. It’s a cultural inflection point. Let’s unpack what was covered—and what you need to know.

The AI Revolution Is Already at Your Bank

AI isn’t on its way to the financial world. It’s already here.

Modern banks and fintech platforms are deploying AI in ways most customers don’t even realize. Chatbots handle account inquiries. AI scans your creditworthiness. Algorithms predict fraud, personalize offers, and even help customers plan their financial futures.

As Britton put it in his interview with Scripps:

“Consumers are trading privacy for convenience. They’re uploading mortgage data, investment statements, bank history—all to get a smarter personal finance experience.

This trade-off is creating a new reality: financial institutions know more about us than ever before—and we’re letting them, because the tools are powerful, easy, and efficient.

Why Privacy Is the New Currency

The price of AI-powered convenience? Data. Lots of it.

From a consumer perspective, AI introduces new questions:

• Who owns the data I provide to my bank’s AI?

• How secure is it from breaches or misuse?

• Can it be used to discriminate or exclude me from services?

According to Britton, these aren’t theoretical concerns. As more consumers feed sensitive personal and financial data into AI systems—either directly through apps or passively through their behavior—they’re creating a massive digital footprint. For Generation Alpha, that footprint starts before they can even read or write.

The challenge? Most people aren’t reading the terms. They’re not questioning how AI decisions are made. And they’re trusting invisible systems to make financial recommendations with potentially major implications.

Can AI Get It Wrong? Absolutely.

One of the most common misconceptions about AI is that it’s somehow immune to error or bias. But in reality, AI can make just as many bad decisions as a human—just faster.

Britton draws a direct comparison:

“Your wealth manager might recommend a stock because their daughter mentioned it at breakfast. That’s bias. AI systems can be just as biased—only they use historical data that might be flawed or discriminatory.”

This is particularly relevant when it comes to AI-based credit scoring, loan approvals, or investment strategies. If the underlying data contains biasracial, gender-based, or economic—the AI can reinforce those inequalities at scale.

What’s the solution?

According to Britton, it starts with education and self-advocacy. Consumers need to understand how AI tools work and cross-check the information they’re being given. He recommends tools like ChatGPT, Claude, or Perplexity AI as ways to get fast, accessible second opinions.

The End of the Bank Branch?

One of the most disruptive effects of AI is the decline of brick-and-mortar banking. Why drive to a branch when you can deposit a check via photo, speak to a chatbot 24/7, or apply for a loan in 5 minutes?

Britton calls this the “unwind of physical banking infrastructure.” And he’s right. The traditional bank—with its tellers, desks, and pens on chains—is quickly becoming obsolete.

In its place? Neobanks like Chime and SoFi, born in the mobile era and built without the burden of physical real estate. These AI-native platforms operate lean, pass savings onto consumers, and appeal to Gen Z and Gen Alpha by default.

It’s not just cost-efficiency driving the shift—it’s culture. Young consumers don’t want to go to the bank. They expect the bank to come to them—on their phone, through their AI assistant, whenever they need it.

Generation Alpha: AI-Native Financial Consumers

What makes this moment especially critical is the emergence of Generation Alpha—kids born from 2010 through 2025. This is the first generation being raised in a world where AI isn’t a novelty. It’s an assumption.

They will:

• Never write a physical check.

• Never call customer service and wait on hold.

• Never step foot in a bank unless absolutely required.

Instead, they will ask their AI agent to manage their money, optimize their credit score, and maybe even choose their investments.

As Britton points out, the implications of this shift are profound. Financial education must evolve. Regulation must adapt. And brands must rethink what trust, transparency, and relevance look like in an AI-first economy.

The Future of Financial Jobs—and the Workforce at Large

So what happens to the people?

Bank tellers. Loan officers. Customer service agents. These jobs are already being phased out—or radically transformed—by automation. AI is reducing headcount, yes. But it’s also creating new types of roles: AI auditors, data ethicists, prompt engineers, and digital financial coaches.

Britton is clear-eyed about the transition:

“80% of the jobs that will exist in 2030 haven’t been invented yet.”

For today’s workforce, this means reskilling is no longer optional. For tomorrow’s (aka Generation Alpha), it means education systems must prepare kids to thrive in a world of co-bots—not co-workers.

Final Takeaways for Consumers, Parents, and Policymakers

The Scripps interview distilled a complex, fast-moving topic into a simple message: AI in finance is here—and we all need to catch up.

For Consumers:

• Use AI, but question it.

• Learn how your data is being used.

• Don’t outsource judgment to a machine—augment it.

For Parents:

• Teach your kids how AI works.

• Emphasize critical thinking, not just financial literacy.

• Remember: your child’s first financial advisor may be an algorithm.

For Policymakers:

• Regulate transparency in AI financial decision-making.

• Address algorithmic bias head-on.

• Treat data privacy as a fundamental right, not a feature.

What’s Next?

As AI continues to shape the future of finance, Generation Alpha will grow up with new expectations—more personalization, less friction, and smarter tools. But that same future will demand greater responsibility from everyone: consumers, institutions, regulators, and educators.

AI isn’t just changing how we bank. It’s changing how we live, learn, and trust.

CNBC Interview On Generation AI At CEO Summit

In a high-impact conversation with CNBC’s Morgan Brennan, Generation AI author Matt Britton makes one thing clear: the AI-native generation isn’t coming—they’re already here. Generation Alpha (born 2010–2025) is the first cohort raised from birth with artificial intelligence not as a tool, but as a constant, invisible co-pilot in their lives.

This moment isn’t just about new tech. It’s about a total reset of how we think about work, learning, and human potential. Below are some of the core ideas Matt explores in both the interview—and the Generation AI book.

What You Need to Know About Generation Alpha

• 80% of Their Future Jobs Don’t Exist Yet

  By 2030, most of today’s job titles will be obsolete or radically redefined. Britton warns: careers built on repeatable knowledge are vulnerable. The winners will be problem solvers, artists, and creators who can harness AI—not compete with it .

• Education Is Running on Outdated Code

  Gen Alpha is being taught like it’s 1995—textbooks, memorization, standardized tests. Meanwhile, they’re using AI tools to write essays and answer questions faster than their teachers can grade them. “Facts are free,” Britton argues. “The future belongs to those who can think critically, not just recall information” .

• Skills That Will Survive the Disruption

  Britton’s guidance is sharp: go deep into art or science. Everything in the middle—marketing generalists, middle managers, financial analysts—is being automated. AI won’t replace creative, strategic thinkers. But it will replace people doing things that can be learned by a machine .

• He Built His Own AI Doctor. You Can Too.

  In the book, Britton describes building a personal AI health assistant that analyzes his MRIs, lab reports, and even suggests follow-up appointments—no coding skills required. That’s not the future. That’s now .

• Short-Term Pain. Long-Term Progress.

  AI will hit the job market hard—especially for white-collar roles. But it’s also the greatest productivity unlock since the internet. Britton’s take: this wave will be brutal for the unprepared and explosive for those ready to reinvent .

Matt Britton on L.A.’s Spectrum News 1: Why Gen Alpha + AI Is the Biggest Shift in Parenting, Learning, and Humanity

In a new interview on Spectrum News 1 Los Angeles, bestselling author and Suzy CEO Matt Britton joined the conversation to break down how AI is fundamentally changing family dynamics, early education, and the mental development of Generation Alpha—the first generation to grow up with AI in the home.

“Gen Alpha will never know a world without AI. That changes how their brains will be wired—and how they’ll relate to the world around them,” Britton explained.

Parenting in the Age of AI: Opportunity + Risk

As AI tools like ChatGPT and Suno become as common in homes as tablets and TVs, parents are asking the right questions: How much AI is too much? What’s safe? What’s helpful?

Britton offered a balanced take:

“Parents can use AI creatively—to make songs, coloring books, or educational games. But there needs to be a clear boundary between helpful interaction and unchecked dependence.”

He encouraged families to use AI to unlock creativity and curiosity, not shortcut learning. At the same time, he warned of the real risks if parents hand over too much agency to chatbots and automation—especially without understanding the privacy concerns and psychological implications.

AI Relationships: When Technology Starts to Feel Human

Britton didn’t shy away from the darker edge of AI’s potential. As he noted on Spectrum News:

“For the first time, kids can interact with tech like they do with humans. That opens the door to real relationships with machines—sometimes even emotional ones.”

He cited a tragic real-world case of a young person who formed an unhealthy connection with an AI chatbot—leading to devastating consequences. The warning is clear: AI isn’t neutral. It’s persuasive. And parents need to stay involved, aware, and ahead of the curve.

Education Needs to Catch Up Fast

One of Britton’s strongest points: our education system is still built around a model that no longer matches reality.

“We still teach kids to memorize and regurgitate facts. But AI has devalued the knowledge economy. What matters now is creativity, problem solving, and critical thinking.

Britton argued that Gen Alpha’s future success won’t hinge on how well they memorize state capitals, but on how well they think, question, and innovate.

What Parents Should Do Now

Here are three immediate takeaways from Britton’s Spectrum News 1 interview:

1. Introduce AI early—but intentionally. Use it as a collaborative tool, not a replacement for attention, learning, or parenting.

2. Watch the relationship. If your child talks to AI more than they talk to friends or family, it’s time to reassess.

3. Push schools to evolve. The education system won’t change on its own. Parents and educators need to demand curriculum that prepares kids for an AI-powered world.

Matt Britton’s new book, Generation AI: How Gen Alpha + the Age of AI Will Change Everything, is now a national bestseller—and essential reading for any parent, educator, or innovator trying to keep up with this moment of massive cultural transformation.

Matt Britton Talks Generation AI on Phoenix CW7’s The Daily Mix Morning Show

This morning, Matt Britton—author of Generation AI and CEO of Suzy—joined The Daily Mix Morning Show on CW7 in Phoenix to unpack how artificial intelligence is reshaping parenting, education, and the future of childhood itself.

“Generation Alpha,” Britton explained, “is the first group of humans growing up with AI in the household. That changes everything.”

From ChatGPT-powered homework help to AI-generated family songs, Britton walked viewers through the massive cultural shift already underway—and what it means for the next 15 years.

Teens + AI: Shortcut or Superpower?

Today’s kids are turning to AI tools like ChatGPT to finish assignments faster. But Britton challenged viewers to go deeper: “There’s a difference between using AI to cheat and using AI to learn.”

His take? Writing still matters. So does thinking. AI can enhance creativity—but only if kids are taught how to prompt it, interpret it, and build with it. That starts with reading, writing, and real-world context.

Education Is Stuck in the Past

Most schools are still built for the pre-AI era—memorization, testing, standardized outputs. But in a world where facts are instantly accessible, Britton argues we need to teach what AI can’t do: emotional intelligence, critical thinking, problem-solving.

“If you’re still teaching kids how to regurgitate facts, you’re preparing them for a world that no longer exists.” – Generation AI

Parenting in the Age of AI

Britton didn’t just speak as a technologist—he spoke as a parent. And he made it personal. From using AI to summarize Shakespeare to apps that make personalized coloring books from family photos, Britton showed how families can integrate AI into daily life without losing what matters most.

His message? Don’t fear the tools. Learn them. Play with them. Set boundaries around them. And most importantly, use them to deepen—not replace—human connection.

The Road Ahead: Exhilarating and Unsettling

Britton warned that AI isn’t just a tool—it’s a force that’s already reshaping our children’s cognition, relationships, and worldview. For Generation Alpha, talking to AI will be as normal as texting a friend.

Will that lead to more creativity, independence, and innovation? Or more dependence, distraction, and cognitive decline?

The answer depends on what we do now.

Order the Book That Unpacks It All

Matt Britton’s Generation AI is your guide to understanding and navigating the most transformational shift of our time. Whether you’re a parent, educator, technologist, or brand leader—this book will change how you see the future.

🎙️ Inside the Mind of the AI Generation: Matt Britton on Mick Unplugged

Welcome to a world where AI isn’t just innovation — it’s infrastructure. On a recent episode of Mick Unplugged, host Mick Hunt sits down with Matt Britton, CEO of Suzy and author of Generation AI, to unpack how artificial intelligence is reprogramming everything from employment to education to the essence of human connection.

This isn’t your typical tech talk. It’s a raw, rapid-fire exchange between two cultural thinkers charting the path forward in a machine-accelerated world. Britton doesn’t just follow trends—he anticipates them. And what he lays out in this episode? It's less prediction, more inevitability.

🔍 Key Takeaways from the Episode

1. The Architecture of AI:
Britton demystifies the tech stack—large language models, data pipelines, and the interfaces (think: chatbots) that are becoming second nature. AI isn’t magic; it’s math and mechanics. But in the right hands, it feels like magic.

2. Labor Is Getting Rewritten:
Expect an extinction-level event for repetitive roles. Customer service, data entry, call centers—jobs that rely on repetition are already being automated out. The winners? People who can think critically, solve creatively, and lead with human empathy.

3. The New Resume: Creativity and Curiosity:
Britton argues that in an AI-driven world, memorization is dead. Schools still teach kids to regurgitate facts—but AI can do that instantly. The edge will belong to those who ask better questions, not those with better answers.

🧠 Sound Bites That Hit Hard

“AI is moving so fast, it’s hard for even the most technically forward professionals to keep their finger on the pulse.”

“If you aren’t using AI and really using your humans to connect with humans, you’re missing the boat.”

“Education systems need to pivot because memorizing and regurgitating information is becoming meaningless in the age of AI.”

And perhaps most powerfully, Mick’s mic-drop moment:

“If you aren’t using AI and if you aren’t allowing your humans to connect with humans, then you're missing the boat.”

⚡ Why This Episode Matters

We’re standing on a fault line between past and future. This conversation makes one thing clear: businesses, educators, and creators who fail to evolve with AI will be left behind. Britton isn’t just reporting from the frontlines — he’s helping build the future.

🚀 Want More?

Matt Britton’s new book, Generation AI, is available now. And if you’re ready to go deeper, subscribe to The Speed of Culture Podcast for more insights from leaders rethinking what’s next.

Matt Britton Discusses Parenting In Age Of AI Live on NY PIX 11 Morning Show

In this candid and timely conversation, Generation AI author and consumer trends expert Matt Britton joins PIX11 to explore one of the most pressing questions facing modern parents: How much technology is too much for young children? With screens everywhere and AI rapidly integrating into daily life, parents are navigating uncharted waters. Matt shares insights from his new book, Generation AI, shedding light on the long-term implications of exposing toddlers and young kids to screens and how AI reshapes childhood, parenting, and development.

Topics Covered:

• When it’s appropriate to introduce screens to young children

• The behavioral effects of excessive screen time How AI can be used constructively in parenting.

• The rise in ADHD and its potential link to tech exposure.

• Why creative and critical thinking will matter more in an AI-driven world.

• Ethical concerns around AI in the household.

• Actionable advice for parents on setting healthy digital boundaries.

• Gen Alpha (born 2010–2025) will be the first generation to grow up in a fully AI-enabled world.

• This moment represents a defining shift in how we raise children, and how we prepare them for the future.